Show HN: Mental Models for Startup Founders Hello HN, I launched Wingify/VWO (Visual Website Optimizer) here on HN in 2010. The initial momentum and feedback I got from this place was a key reason I was able to profitably bootstrap the company to roughly ~$30MN ARR. Over the last 2 years, I have been writing a book for startup founders that's informed by my experience with Wingify and many failed attempts before it. It's finally done, so thought of launching it on the same forum where it all started for me :) There are a total of 68 mental models covering various aspects of building a startup: - Choosing markets - Building products - Ecosystems and partners - Thinking about Moats - Approaching marketing - B2B v/s B2C - Hiring & culture Unlike other books, I'm not sharing my story and neither take a very prescriptive approach. Rather, I use mental models to shine light and provide a tractable way of looking at problems an entrepreneur encounters during her startup. I understand that entrepreneurship cannot be systemized, but I'm hoping some of the mental models I share help in clearer thinking and faster decisions. Would love your feedback on the book: https://ift.tt/KAdFhU7... If you find it useful, please share it with others in your network. https://ift.tt/KpVPJQN May 24, 2023 at 12:27PM
Women Pioneers at Muni: Adeline Svendsen and Muni’s First Newsletter By Jeremy Menzies To close out Women’s History Month, here’s a look back at one woman whose work to bring Muni staff together in the late 1940s created a legacy that lives on to this day. Adeline “Addy” Svendsen was founding editor of Muni’s first internal newsletter, “ Trolley Topics .” Adeline Svendsen sits at her desk in the Geneva Carhouse office building in this 1949 shot. Trolley Topics was a new venture when it started in February 1946. As Svendsen wrote in the first issue it was created, “to bring a little fun, a little news, and a lot of good will to all our fellow employees in the Railway.” Just two years prior in 1944, Muni merged with the Market Street Railway Company, expanding the small municipal operation into the largest transit provider in the city with hundreds of employees, vehicles of every shape and size, and dozens of facilities scattered across town. The newsletter was meant to help unite ...
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